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How One Print Error Can Cost a Company or Country Billions (or more)
To err is human. For the Federal Reserve to err when printing 1.1 billion in redesigned $100 bills...
How to Turn that Abandoned Cart into Dollars
Internet shopping has increased 51% in the past two years. Today, seven out of 10 internet users...
When Customer Profiling and Stereotyping Are All in the Line of Duty
Airport security guards are warned not to violate civil rights by profiling passengers. Human...
Nonprofits Use QR Codes® to Get People to Act
Nonprofits don’t have the budget of Nike so they can’t spend $300 million pushing a campaign...
Will Augmented Reality Make Direct Mail the Bomb?
Today reality isn’t always wysiwyg (what you see is what you get). We have reality, virtual...
The Offering Plate at Churches Turns Digital
The Da Vinci Code took the world by storm in 2003 grossing $758 million worldwide at the box...
NextPage Awarded for Consistently Achieving Measurable Results
Like a dedicated Olympian, we trained, we performed, and we took home two Gold and one Silver...
Personalized Marketing: Beyond the Name Game
**This is a re-post from NextPage’s early days of blogging (way back when we were Mail Print!)....