by NextPage | Oct 19, 2017 | Blog, BRAND ASSET MANAGEMENT, MARKETING PORTAL
Marketing Portal Strategy As your company grows and expands, you may find yourself faced with new marketing challenges you didn’t have before. You want your franchisees and marketing and sales organizations to operate efficiently and effectively yet still comply with...
by | Oct 18, 2017 | AUGMENTED REALITY, Blog, MARKETING INTELLIGENCE, SOCIAL MARKETING
For those of us in the print industry October 18th is a special day marking the return of International Print Day, a 24-hour event that lets like-minded people share their love of print through social media. International Print Day promotes the open sharing of...
by | Oct 17, 2017 | Blog, BRANDING, Marketing
The journalism school at my college had two tracks of emphasis to choose from: news and information or strategic communication. News and information studied writing, reporting, and editing while strategic communication focused on marketing, advertising, and public...
by Joel | Oct 12, 2017 | Blog, DIGITAL MARKETING, DIRECT MAIL, Marketing, MULTI-CHANNEL MARKETING, PERSONALIZATION, PRINT, QR CODES
In just a few short decades, we have seen the meteoric rise of the internet, cell phones, smartphones, ebooks, and countless other digital media. A popular contention is that the modern digital age has made printing obsolete, eventually going the way of typewriters...
by NextPage | Oct 3, 2017 | Blog, CUSTOMER EXPERIENCE, DIGITAL MARKETING, Marketing, VIDEOS
The term “virtual reality” has been around for a long time; used extensively as a plot device in such movies as The Matrix and Lawnmower Man and in a range of video game headsets like the Sega VR. Virtual reality has reached the masses in recent years in the form of...
by Admin | Sep 27, 2017 | Blog, DIRECT MAIL
An envelope is a flat paper container in which you insert a document, seal it shut, and then send it to someone. But you already knew that, right? It’s like the cheapest thing you can buy at the office supply store. We all take it for granted. If you had to mail...