by NextPage | Aug 12, 2015 | Blog, CUSTOMER EXPERIENCE, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MARKETING AUTOMATION, MULTI-CHANNEL MARKETING
Marketing Automation is a Wonderful Tool Marketing automation can save you time, and it allows you to reach out to prospects in an individual way that you would never have time to do without automation tools. Sometimes. The convenience and affordability of automated...
by NextPage | Jul 16, 2015 | Blog, CUSTOMER EXPERIENCE, DATABASE MARKETING, MULTI-CHANNEL MARKETING, SALES, SALES STRATEGY, SOCIAL MARKETING
Amazon Prime Day was’ the shot heard round the world’, what seems to be up for debate, however, is whether or not it was a blank. In case you’re living in a cave (pun intended), check out our summary of Prime Day. Shoppers took to social media early in the day to...
by NextPage | May 7, 2015 | Blog, DATABASE MARKETING
At NextPage, we love data, and we think Big Data rocks. For a lot of our customer sometimes the size of those rocks can seem a little crushing. The amount of data we are collecting these days can be overwhelming. In Part 1 of this series, we discussed creating...
by NextPage | May 4, 2015 | AUGMENTED REALITY, Blog, CUSTOMER EXPERIENCE, DATABASE MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING, PRODUCTIVITY, SALES STRATEGY
Gathering data and utilizing data are two vastly different things. NextPage understands the need for Big Data and correspondingly knows how to help our clients develop that same information into a strategy. This piece, originally published last year in our Connect...
by NextPage | Oct 22, 2014 | Blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING
Recently I turned 50. The whole year prior, I spent planning a big party in which I could ring in a new half-century in style. I pondered all the things I could do. I booked a caterer, thought about the guest list and who might attend. Then with 6 months to go,...
by NextPage | Sep 11, 2014 | Blog, DATABASE MARKETING, DIRECT MAIL, RETAIL
With technology moving so fast these days, it is hard to imagine that consumers still flip through catalogs. Well, you better believe it. With the new IKEA opening in Kansas City, it has grabbed ears and eyes nation-wide, and everyone couldn’t wait for their catalog...