by Jennifer Turgeon | Jun 15, 2023 | DIRECT MAIL
A direct mail automation system eliminates the manual process involved with mailing a printed direct mail piece. A customer relationship management system (CRM) is one of the most integral parts of the process as it allows you to integrate direct mail with other...
by Sam Sewell | May 4, 2023 | DIRECT MAIL
One of the main questions we get every week is, “How much does direct mail cost?” There is not a definitive answer to this question so we are going to give you a broad answer that serves as an answer to, “How much are direct mail marketing costs?” We will give you...
by Jennifer Turgeon | Apr 6, 2023 | DIRECT MAIL
One of the best things about triggered direct mail is that it utilizes a scalable and automated approach to accurately targeting qualified prospects. Triggered direct mail marketing creates amazing results for every brand, business, or organization that runs this...
by Angela Van Holland | Mar 2, 2023 | DIRECT MAIL, PERSONALIZATION
Each time a person checks their mail at home or work, they have an opportunity to hold a personalized direct mail piece in their hand. If you personalize direct mail messages, you make a connection with your target audience. Keep in mind you only have a few seconds of...
by Vince Long | Feb 16, 2023 | DIRECT MAIL, HEALTHCARE
Direct mail healthcare marketing is an invaluable tool that creates a connection with customers through precise targeting that allows for maximum efficiency in reaching a wider audience. The performance of healthcare direct mail can also be tracked and measured to...
by Jessica Klieman | Feb 2, 2023 | DIRECT MAIL, FINANCIAL SERVICES
Direct mail is an effective and eye-catching way for banks to build or strengthen relationships with their customers. Direct mail for banks grows response rates and makes a lasting impression. Direct mail for banks lends credibility to the business as an envelope in...
