Using NextPage’s marketing management solution saved Ferrellgas over $80,000 per year, while improving the usage and effectiveness of direct marketing by locations.
Project Category: <span>Case Study</span>
American Trailer & Storage has benefited by having one company handle all marketing efforts, and by working with representatives who provide great customer service and keep them on schedule.
Booklet production time decreased from ten days to two, and ACEP is saving an additional $16,750 per year in decreased costs associated with changing variable assets.
TalentSecure now has professional looking marketing materials and a tradeshow booth that draws crowds of clients, competition, and other vendors.
Working with NextPage and printing-on-demand allowed Redemption Plus to send catalogs to individual qualified leads as they arise, eliminating waste due to outdated or unused static catalogs.
High-quality catalogs printed by NextPage were delivered within the specified time frame, represented them in a professional, tasteful manner, and helped increased attendance and success with each successive auction.
IAAP partnered with NextPage to print test manuals as well as stationery materials. Now NextPage produces and distributes certi cation exam booklets to test centers worldwide twice a year. It is also able to quickly respond to other printing needs for IAAP.
First Flight worked with NextPage to focus its marketing efforts on cross marketing products to their existing customer base with a new brand identity and eye-catching graphics for postcards. Each postcard was created as a template that First Flight could use by simply changing most text boxes, headlines, pictures and disclaimers, thereby eliminating design costs for campaigns going forward.
The print-on-demand/print automation solution provided by NextPage decreased staff involvement and turnaround time, and now 30 percent of customers take action or call after receiving a reminder mailing, compared to a response rate of 15 percent under the non-automated system.
NextPage designed direct mail and email templates that used individual greetings and timely marketing messages sent to donors. This new system saved the FCA over $25,000 in postage costs alone.