CUSTOMER EXPERIENCE

4 Direct Mail Trends that will Get Your Mail Opened in 2021

With most Americans spending much of 2020 - and 2021 at home due to COVID-19 and the resulting pandemic, getting…

3 years ago

5 Ways to Increase Direct Mail Response Rates with Variable Data

According to the 2018 Personalization Pulse Check, “91% of consumers are more likely to shop with brands who recognize, remember,…

3 years ago

Paper Prices Continue to Rise. Here’s Why.

It’s passé to say that over the last 16 months we have seen everything about business change including paper prices…

3 years ago

New Game, More Defined Strategies

A couple of the newest buzzwords in marketing today are DOOH (Digital Out of Home) and CTV/OTT. CTV is the…

4 years ago

Winter 2020 Projects

At NextPage we do a lot of projects that deserve a spotlight. As with other idea people, we believe the…

4 years ago

Fall 2020 Projects

At NextPage we do a lot of projects that deserve a spotlight. As with other idea people, we believe the…

4 years ago

Make it Count, Make it Real

Earlier this year, Larry Fink, CEO of Blackstone, caused a stir in the business world when he published a letter…

5 years ago

How Zappos Built Their Business by Building Relationships

Because people are hungry for relationships, brands should give them that, first and foremost. Tony Hsieh, CEO of the online…

6 years ago

IKEA Releases Print Ad That Helps You Sleep

The world's largest furniture retailer, IKEA, has a new print ad on the back of the United Arab Emirates' Good…

6 years ago

iPhone Update Scans QR Codes Without An App

QR codes are one of the many great ways print and digital tactics are combined. They direct consumers to digital…

7 years ago