Direct Marketing

How to Increase Direct Mail Responses with Variable Data Printing

Have you ever received a generic piece of mail that made you feel like one of the masses? It might…

6 years ago

Print + Mobile Codes

Print is only one component in today’s complex communications channel, where value is derived from combining media options. According to…

11 years ago

Multi-Channel Success Could be Easy as 1-2-3

Multi-channel marketing can mean a lot of different things. As the name implies, the marketer employs multiple channels to get the…

11 years ago

Personalized Marketing: What You Need to Know!

Personalized Marketing Nowadays, life is flying by us all so fast. So many companies, advertisements, and messages – it’s difficult…

11 years ago

10 Ways to Get Your Direct Mail Read by Millennials

Look around the next time you’re in a coffee shop, airport, bookstore or public area and you’ll see Millennials (often…

11 years ago

Read Up and Invest Time into Your Multi Channel Efforts

Social media is the marketing activity nonprofits say they need help with most, according to a free report from Constant…

11 years ago

Will Proposed Postal Cuts of Saturday Service Hurt Businesses?

Discontinuing Saturday delivery of first-class mail has been discussed as a means to cut postal service costs for years. Now…

12 years ago

NextPage Awarded for Consistently Achieving Measurable Results

Like dedicated Olympians, we trained, we performed, and we took home two Gold and one Silver award this March in…

13 years ago

Print Procurement: The Lesser Known Facet of Marketing Automation

As the economy shows signs of shifting in a more positive direction, many companies are revisiting direct marketing programs that…

14 years ago

How to Create Trackable QR Codes

I’ve had several conversations recently about the basics of creating QR Codes, and how to track visits to your site…

14 years ago