targeted marketing

How to Increase Direct Mail Responses with Variable Data Printing

Have you ever received a generic piece of mail that made you feel like one of the masses? It might…

6 years ago

The Hidden Value of Marketing Automation Software

Marketing automation integrates and automates the scheduling and tracking of marketing campaigns. Marketing campaign automation helps businesses integrate processes that…

11 years ago

10 Ways to Get Your Direct Mail Read by Millennials

Look around the next time you’re in a coffee shop, airport, bookstore or public area and you’ll see Millennials (often…

11 years ago

Powerful Data-Driven Charts for Mail and Email Marketing

Data rarely gets to be the star of the visual show. It takes people who are both creative and data-savvy to conceptualize…

14 years ago