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08FebJanuary 14, 2022

Revealing the Direct Marketing Secrets to Double-Digit Response Rates

by adminin blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, MULTI-CHANNEL MARKETING, VARIABLE DATA PRINTING

It’s no secret that my company, Mail Print, works in the casino marketing space providing variable data printing, variable data email and PURLs....

03FebJanuary 14, 2022

Similar Missions: Pandora Internet Radio and Direct Marketing

by adminin DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, MULTI-CHANNEL MARKETING, VARIABLE DATA PRINTING

My favorite iPhone app is Pandora Internet Radio. Not only am I captivated by the depth of the music offered,...

01FebNovember 17, 2021

Tracking Direct Marketing Results with Google Analytics Annotations

by adminin blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING

Google Analytics is a great FREE tool for tracking website traffic and visitor behavior. However, with the recent addition of...

25JanNovember 17, 2021

Marketing Communications Portal Overview

by adminin blog, BRAND ASSET MANAGEMENT, CAMPAIGN MANAGEMENT, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MARKETING AUTOMATION, MARKETING MANAGEMENT, MULTI-CHANNEL MARKETING, PERSONALIZED URLS, QR CODES

Automated marketing campaigns. Flexible customization options. API integrations. It turns out that conveying the benefits and features of a marketing...

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