Welcome to our Resources library. Mining data and solving problems is what we do best. As experts in print and communication technologies as well as multi-channel marketing we’d like to share what we know with you. Take a look at the resources we’ve curated for your benefit.
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How Targeted Direct Mail Educates Members About New Health Plans
How Targeted Direct Mail Educates Members About New Health Plans Educating members on new health plans is one of the most important yet cumbersome tasks for health insurance providers. Many times, it is quite hard for members to make sense of complex...
Using Variable Data Printing to Build Member Engagement Beyond Open Enrollment Period
Using Variable Data Printing to Build Member Engagement Beyond Open Enrollment Period In today's fast world, communicating with health insurance members throughout the year-not just at open enrollment-is increasingly important. This will be instrumental in...
Direct Mail Strategies to Enhance Enrollment during Open Enrollment Periods
Direct Mail Strategies to Enhance Enrollment during Open Enrollment Periods The open enrollment period is the most critical time for health insurance providers. It stands as a particular window through which it can gain new members, retain those it has, and...
The Role of Commercial Print in Higher Education’s Recruitment Strategy
The Role of Commercial Print in Higher Education's Recruitment Strategy In this age of digital marketing and social media, sometimes it may seem hard to notice how the role of traditional print materials can be either helpful or even play an integral part in...
Uniting Print and Digital to Elevate Healthcare Engagement
Uniting Print and Digital to Elevate Health Insurance Engagement Health insurers can expand reach, personalize communication, and boost engagement. What makes health insurance different is that this may involve engaging an audience of diverse needs and...
Why Tangible Materials Continue to Matter for Higher Education Marketing
Why Tangible Materials Continue to Matter for Higher Education Marketing In a world seemingly dominated by all things digital regarding marketing, some might be assuming that print materials are dying, if not deceased. Between a rise in emails, social media,...
How Personalized Print Campaigns Boost Student Retention and Re-Enrollment Rates
How Personalized Print Campaigns Boost Student Retention and Re-Enrollment Rates In today's competitive landscape, higher education institutions are under increasing pressure not only to attract prospective students but also to retain them and encourage...
5 Ways Variable Data Printing Enhances Alumni Fundraising Campaigns
5 Ways Variable Data Printing Enhances Alumni Fundraising Campaigns In today's competitive and fast-paced fundraising environment, alumni donations are crucial in terms of the long-term success of higher learning institutions. As alumni engagement becomes...
Nonprofit Fundraising with High Impact Direct Mail
Nonprofit Fundraising with High Impact Direct Mail In the digital-first world, direct mail is still a very robust tool that nonprofits can use to foster engagement and raise money. Unlike an email or social media message, nonprofits fundraising with direct mail is...