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Welcome to our Resources library. Mining data and solving problems is what we do best.  As experts in print and communication technologies as well as multi-channel marketing we’d like to share what we know with you. Take a look at the resources we’ve curated for your benefit.

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The Power of Words: UX Copywriting for Financial Services Companies

The Power of Words: UX Copywriting for Financial Services Companies

Today’s internet denizens expect much more than basic text on a webpage. “Being online” has come a long way from labored searches and hit-or-miss hyperlinks. Instead, we live in an age of incredible connectivity and information.  Readers no longer search out and...

Increase ROI using Direct Mail for Banks

Increase ROI using Direct Mail for Banks

Direct mail is an effective and eye-catching way for banks to build or strengthen relationships with their customers. Direct mail for banks grows response rates and makes a lasting impression.  Direct mail for banks lends credibility to the business as an envelope...

Contextual Advertising for Financial Services

Contextual Advertising for Financial Services

Intrusive advertising strategies are out. Instead, marketers are focusing on a different strategy: contextual advertising. How can your financial institution leverage the benefits of this approach to gain and retain customers? Here's what you need to know. It's...

How to Use Bank Marketing to Get Millennials to Switch Banks

How to Use Bank Marketing to Get Millennials to Switch Banks

One of the ways that bank marketing shows positive results is by getting millennials to switch banks. Bank print advertising can provide value proposition messaging that communicates value propositions that meet the needs of customers while also promoting the fact...

5 Nonprofit Marketing Strategies for the New Year

5 Nonprofit Marketing Strategies for the New Year

Every marketing team faces the challenge of doing more with less and success doesn't come easy. Nonprofit organizations face these challenges most. Fortunately, when it comes to creating your own strategy, learning from those who have already engaged in nonprofit...

Promotional Product Ideas For the Healthcare Industry

Promotional Product Ideas For the Healthcare Industry

When it comes to marketing for the healthcare industry, branded healthcare promotional items can make a big impact when it comes to marketing and branding your business. The main benefits of using branded promotional products for healthcare include a growth in...

Marketing Ideas for Credit Unions and Community Banks

3 Successful Marketing Ideas for Community Banks & Credit Unions

Banking as a member of credit unions and community banks is an ideal option for the average consumer because they often provide many of the same products offered by larger traditional banks at a lower rate. However, you still need to get consumers in the door of...

Print Campaign Ideas for the First Quarter

Print Campaign Ideas for the First Quarter

As the holidays bring 2022 to a close (boo!), it is time to start planning your Q1 print campaign ideas (yes!). The first quarter of 2023 includes New Year’s Day, Valentine’s Day and St. Patrick’s Day which means there is no shortage of Q1 marketing ideas on the...