DIRECT MAIL AUTOMATION
eliminate the repetition with direct mail automation
Our direct mail automation systems are designed to eliminate the repetitive, manual processes often involved in designing, proofing, print and delivering effective direct mail. And, because our print and marketing automation systems are integrated with our Variable Data Print technology, our process is seamless in producing highly personalized materials and digital pages.
How Direct Mail Marketing Automation Works:
Template, Asset, and Business Rule Configuration
NextPage collaborates with the client to design and configure a variable data print template in the direct mail marketing automation platform, using data-driven business rules and variable text and image assets.
Secure Data Deliver
NextPage provides protected data delivery using Secure FTN (SFTP) via whitelisted IP Addresses, or via Web Service API.
Client systems deliver data files to NextPage via SFTP or Web Service API. Data files are auto-imported, and an email notification is delivered to the client.
Back End Print and Mail Production
Once a job is approved and moves to production, NextPage produces and mails the designated pieces for automated marketing solutions without the hassle of additional work.
Final Production and Postage Billing
The NextPage accounting team emails a designated email address (or group) a summary PDF invoice and detailed billing report.
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