by | Sep 18, 2018 | Blog, CONNECT MAGAZINE, CONTENT MARKETING, INFOGRAPHIC
How often does your company publish content? Do you think you know content marketing? Go ahead, be honest. With content and the art of storytelling dominating the marketing headlines, taking a quick look at how often you publish content is important. According to The...
by NextPage | Aug 7, 2018 | Blog, CONNECT MAGAZINE, INFOGRAPHIC, LEAD GENERATION
When do buyers like to hear from you during the sales process? Early on or later? Email or direct mail? A phone call or text? When and how you connect with your customers during the sales process is critical. According to the RAIN Group’s “5 Sales Prospecting Myths...
by | Jun 14, 2018 | Blog, CONNECT MAGAZINE, CONTENT MARKETING, INFOGRAPHIC
80 percent of B2B marketers say they are focused on building audiences through content marketing initiatives. In addition, 78 percent of marketers credit the content creation process while 72 percent cite strategy for increasing their continued success in such...
by NextPage | Mar 6, 2018 | Blog, CONTENT MARKETING, INFOGRAPHIC, Marketing
With all this talk of content quantity and quality, what kinds of content are marketers actually creating? To find out, coSchedule asked 1,597 marketers from 83 countries and published the results in this year’s State of Marketing Strategy...
by NextPage | Jan 16, 2018 | GREEN PRINTING, INFOGRAPHIC, PRINT
In the past few years, some buzzwords that have permeated workplaces include “going green” or “going paperless”. Every time you use the copier you are “killing trees”. Paper is made from trees, but the fact is, using paper may not...
by | Jan 9, 2018 | Blog, CONTENT MARKETING, INFOGRAPHIC
Okay, content marketing isn’t sneaking up on anybody anymore. It is no longer the new kid on the marketing block and brands aren’t asking how they should do it, but how big to go. According to “B2B Content Marketing 2018: Benchmarks, Budgets and Trends, North...