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What Influences Patients When Choosing a Physician?

Choosing a physician is a significant decision that patients make with careful consideration. In today's healthcare landscape, numerous factors influence this choice, from personal recommendations to digital presence. As healthcare providers strive to stand out and...

Should Nonprofit Organizations Create Their Own Publication?

When it comes to nonprofit management, the question of whether or not to create an organization's own publication has become increasingly relevant. As nonprofits strive to elevate their visibility, engage with stakeholders, and amplify their message, the concept of...

Direct Mail Elevates Nonprofit Fundraising

In an era where digital channels seem to dominate the marketing landscape, Direct Mail has emerged as a powerful tool in the nonprofit sector, especially in fundraising efforts. Direct mail offers unique advantages that can significantly elevate nonprofit...

Marketing Tips Every Healthcare Provider Should Consider

When it comes to the healthcare space, effective marketing strategies are essential for attracting and retaining patients. We’ve put together a list of essential marketing tips every healthcare provider should consider to enhance their visibility and connect with...

What Questions Should A Marketing Agency Ask A Print Company?

The collaboration between marketing agencies and print companies plays a critical role in creating a smooth and long lasting operation. Ensuring a smooth and successful partnership requires marketing agencies to ask the right questions before embarking on projects....

Bank Marketing Trends for 2024

As we step into 2024, the banking sector continues to navigate through a rapidly evolving landscape, marked by technological advancements and changing consumer behaviors. Amidst this transformation, banks are adopting a blend of traditional and innovative marketing...

How Banks Use Contests to Market Themselves

Bank marketing involves more than running commercials on traditional media outlets or placing an ad in a newspaper. Banks can also use contests, which are a popular marketing strategy due to the fact people love to win free “stuff”. Plus the entries also give the...

How to Manage Effective Patient Marketing Campaigns

In order for healthcare offices to be successful, patient marketing needs to be a primary component of reaching new and existing patients. A patient marketing strategy is performed to identify and attract the business of potential patients along with retaining...

Sustainable Substrates for Eco-Friendly Printing

In a continuing effort to practice eco-friendly printing, many businesses are turning away from just using standard paper in their printing and using various print substrates to create their marketing materials. In general, green printing uses eco-friendly...