CASE STUDIES

NextPage-and-Kansas-City-Habitat-for-Humanity-Case-Study

Habitat for Humanity of Kansas City

NextPage teamed up with the Habitat for Humanity of Kansas City and was able to increase their direct mail conversion rate resulting in the highest grossing appeal campaign ever. See how we did it.

Border States Supply

Border States Electric

With over 145 products, Border States made accurate and efficient print and fulfillment simple.

Ferrellgas 2021

The print-on-demand/print automation solution provided by NextPage decreased staff involvement and turnaround time, and now 30 percent of customers take action or call after receiving a reminder mailing, compared to a response rate of 15 percent under the non-automated system.

Save the Children

Using variable data printing to organize hundreds of creative assets and create a meaningful mailing for donors.

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Diamond Pet Food

Successful fulfillment and shipping on a national scale doesn’t have to be a logistical nightmare. See how NextPage is a one-stop shop.

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New Directions Behavioral Health

Dynamic company growth doesn’t always have to lead to large staffing increases. See how NextPage has the answer.

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Nelson-Atkins Museum of Art

A Picasso window graphic needed to striking from the outside and unobtrusive from the inside. NextPage had the answer.

Kansas City Hospice

Kansas City Hospice needed to see an increase in donations over last year for their end of year direct mail giving campaign, so they tried IP Targeting.

KCRep

As their season neared completion, The KC Rep needed a push for ticket sales in order to hit revenue goals. IP Targeting was the solution they were looking for.

Prairie Band

Prairie Band Casino & Resort competes with local and national gaming and entertainment companies. To survive, it has to continually adapt and expand its offering to match its gaming customers’ changing preferences and desires.

Benefit Books

This insurance company sells voluntary benefits to companies with 20-500 employees. After a company has contracted the provider to underwrite its voluntary employee benefits, the client company determines which of the eleven optional coverages to offer.

Hallmark

With these challenges in mind, Hallmark’s local store marketing team began searching for a company to help them create a centralized marketing portal that their retailers could use to manage, customize and deploy all of their marketing from within a single system. In addition, it was vital that the solution provide robust reporting to manage effectiveness of the various marketing tactics.

Gladstone Community Center

NextPage conducted research, which created a database of 5,000 high-potential consumers most likely to use the center fitness programs.

American Trailer & Storage

American Trailer & Storage has benefited by having one company handle all marketing efforts, and by working with representatives who provide great customer service and keep them on schedule.

ACEP

Booklet production time decreased from ten days to two, and ACEP is saving an additional $16,750 per year in decreased costs associated with changing variable assets.

TalentSecure

TalentSecure now has professional looking marketing materials and a tradeshow booth that draws crowds of clients, competition, and other vendors.

Redemption Plus

Working with NextPage and printing-on-demand allowed Redemption Plus to send catalogs to individual qualified leads as they arise, eliminating waste due to outdated or unused static catalogs.

Lyn Knight

High-quality catalogs printed by NextPage were delivered within the specified time frame, represented them in a professional, tasteful manner, and helped increased attendance and success with each successive auction.

IAAP

IAAP partnered with NextPage to print test manuals as well as stationery materials. Now NextPage produces and distributes certification exam booklets to test centers worldwide twice a year. It is also able to quickly respond to other printing needs for IAAP.

First Flight Credit Union

First Flight worked with NextPage to focus its marketing efforts on cross marketing products to their existing customer base with a new brand identity and eye-catching graphics for postcards. Each postcard was created as a template that First Flight could use by simply changing most text boxes, headlines, pictures and disclaimers, thereby eliminating design costs for campaigns going forward.

Ferrellgas

The print-on-demand/print automation solution provided by NextPage decreased staff involvement and turnaround time, and now 30 percent of customers take action or call after receiving a reminder mailing, compared to a response rate of 15 percent under the non-automated system.

The Fellowship of Christian Athletes

NextPage designed direct mail and email templates that used individual greetings and timely marketing messages sent to donors. This new system saved the FCA over $25,000 in postage costs alone.

Avila University

NextPage worked directly with the university recruiter and its marketing communications portal to send out targeted direct mail to a select list of prospective students, which led to a 40% increase in enrollment

Harvesters

Because of the Harvester Donor Receipt campaign created by NextPage, second-time donations have increased by 54 percent and resulted in 6,677 traceable donations of $688,930 total, at a cost of less than $70,000.

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