The five senses are a powerful force. If you want to really reach out and ‘touch’ your customers with your brand, sensory branding is NOT something to put to the side. If you are ready to market your brand, products, and/or services, sensory branding should be...
I have seen thousands of business cards in the last 25 years. Between you and me, most of them don’t leave an impression. For most people, they are an after thought; especially in the age of V-cards and contact transfer by “phone bumping”. I was recently handed a...
Regardless of how you feel about QR Codes® you have to admit when you get handed a business card similar to one of the 10 examples below, you think one or all of the things below: This person is on top of technology. This person is harnessing all the tools to start...
