How Many Times is Too Many Times For a Nonprofit to Ask For a Donation?
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How Many Times is Too Many Times For a Nonprofit to Ask For a Donation?

Last week on June 15th we held a seminar in our offices for nonprofit marketers and directors entitled “How to Grow your Donor Base to Create a Monthly Giving Machine“, presented by Erica Waasdorp of A Direct Solution. One of the topics that Waasdorp touched on, was how often should you reach out to your supporters to ask...

Posted by June 20, 2017December 22, 2020
Saying Thank You The Right Way
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Saying Thank You The Right Way

Is your thank you letter meaningful and evoking an emotional response? When was the last time you picked up the phone to thank a customer for their business? If the answer to either of these questions is “I don’t know” then you might be hurting your relationship between you and your customers. Below is a...

Posted by September 15, 2014January 18, 2018
Nonprofit partner spotlight on Operation Breakthrough
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Nonprofit partner spotlight on Operation Breakthrough

Here at NextPage we are always looking for opportunities to give back to our community. For over 40 years a small non-profit organization called Operation Breakthrough has gone above and beyond when it comes to giving back to the community. Their sole purpose is helping children who live in poverty develop to their fullest potential...

Direct Mail Still Strongest Prompt for Donations
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Direct Mail Still Strongest Prompt for Donations

According to the latest survey by global research company, YouGov, direct mail is still the strongest tactic for donations, aside from donating to a regularly supported charity. Social media is beginning to be a significant motivator for younger Americans. The November 2013 survey of over 1,150 U.S adults, finds: DIRECT MAIL SOLICITATIONS One-fifth (21%) of...

Mail Service Update – Hurricane Sandy
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Mail Service Update – Hurricane Sandy

The effects of Hurricane Sandy seem incomprehensible and will impact a much larger area than just the Northeast. The damage we’ve seen from photos is extensive and it’s obvious that it will take a long time for everything to get back to normal again. We are watching everything closely, not only as it relates to our employees’...

Study Shows Direct Mail Triggers 3-to-1 Donations Compared to Email
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Study Shows Direct Mail Triggers 3-to-1 Donations Compared to Email

Donors are more than three times as likely to give an online gift in response to a direct mail appeal than an “e-ppeal,” according to a national study conducted by research firm Campbell Rinker for the non-profit advising firm Dunham+Company. The study revealed that 17% of donors who gave on a charity website in 2011 said they...

Posted by July 5, 2012December 22, 2020