When writing about an event or sale it is best to convey all the information in a clear and concise manner. Do not make your customers guess. Deadline: Use deadlines as calls to action. People love to procrastinate, so offer incentives for early sign up. You will also...
Resist the urge to cram every bit of information into one marketing piece, whether it is an email, flier or direct mail piece. Simplicity is Better:Provide pictures to help your customers visualize the products and services. You can also include a QR Code, taking the...
Profitability Isn’t a Guessing Game Its vital that you have a certainty in numbers through response rates and return on investment estimations when investing in a marketing strategy. You cannot calculate response rates by using the internet to send out SPAM, create...
