How Many Times is Too Many Times For a Nonprofit to Ask For a Donation?
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How Many Times is Too Many Times For a Nonprofit to Ask For a Donation?

Last week on June 15th we held a seminar in our offices for nonprofit marketers and directors entitled “How to Grow your Donor Base to Create a Monthly Giving Machine“, presented by Erica Waasdorp of A Direct Solution. One of the topics that Waasdorp touched on, was how often should you reach out to your supporters to ask...

Posted by June 20, 2017June 19, 2019
Saying Thank You The Right Way
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Saying Thank You The Right Way

Is your thank you letter meaningful and evoking an emotional response? When was the last time you picked up the phone to thank a customer for their business? If the answer to either of these questions is “I don’t know” then you might be hurting your relationship between you and your customers. Below is a...

Posted by September 15, 2014January 18, 2018
Still The One
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Still The One

Let’s face it, there is a new marketing channel popping up every month it seams like. So why are non-profits sticking to one of the oldest avenues known to marketing? It’s because, direct mail still drives the strongest response rate when asking for donations. See how NextPage helped strengthen a local non-profits’ direct mail program. Download...

Nonprofit Spotlight on Harvesters
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Nonprofit Spotlight on Harvesters

Here at NextPage we like to raise awareness of some of the great area non-profits that we partner with. Harvesters is one of those organizations. Many people in our area are familiar with Harvesters, they have a number of barrels placed in grocery stores around town and they have done an outstanding job of raising awareness about...

Direct Mail Still Strongest Prompt for Donations
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Direct Mail Still Strongest Prompt for Donations

According to the latest survey by global research company, YouGov, direct mail is still the strongest tactic for donations, aside from donating to a regularly supported charity. Social media is beginning to be a significant motivator for younger Americans. The November 2013 survey of over 1,150 U.S adults, finds: DIRECT MAIL SOLICITATIONS One-fifth (21%) of...