by Joel | Oct 31, 2018 | Blog, CONTENT MARKETING, MARKET RESEARCH
As content marketing continues to become more integrated into their brands, today’s marketers are taking more time to assess and reassess buyer personas and overall brand positioning. According to PAN Communications’ “2018 Content Fitness Report,” content marketing...
by NextPage | Feb 20, 2014 | Blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, VARIABLE DATA PRINTING
This is the second in a four part series about using digital print marketing in your business. These three best practices will help you optimize the use of digital printing in your marketing efforts. Traditional marketing rules apply. When marketers begin implementing...
