Regardless of how you feel about QR Codes® you have to admit when you get handed a business card similar to one of the 10 examples below, you think one or all of the things below: This person is on top of technology. This person is harnessing all the tools to start conversations and get...
A QR Code® can either be the cherry or the sour grape on the top of your marketing sundae. When it comes to prospects interacting with your marketing materials, newsletter, or advertisement, they’re either going to swallow and smile or spit it out. By including a QR Code, and a teaser foreshadowing where it will...
Like our phones, watches have become smart. They do more than tell the time. Some run without batteries. Some never lose even a fraction of a second of time. Other watches include compasses and measure barometric pressure. Curious as to how three high-end watches wooed customers to the counter through QR codes®, I scanned the quick...
From cars to kids, my QR Code® scanning scavenger hunt this week leaves me more hopeful than last week’s swiping adventure. For the most part, I was taken to a landing page that nurtured me and piqued my interest in a future purchase –- well three out of four times at least. Here’s where four...
