DIRECT MAIL PRINTING SERVICES

HIGH-VALUE DIRECT MAIL PRINTING GENERATES RESULTS

At NextPage, our direct mail printing services have helped transform the world of direct mail advertising. Our mission is to be creators of smart, efficient, one-to-one, brand-to-human connections.

No longer must the same static message be sent to every customer on your mailing list. Instead, direct mail advertising uses big data and variable data printing (VDP) by NextPage to allow a business to completely tailor the content of their mailing to each individual customer. With NextPage managing your email lists and applying data management and VDP best practices, your response rates, along with your ROI, will increase.

WHAT IS A HIGH-VALUE DIRECT MAIL CAMPAIGN?

A high value direct mail campaign is mail that is enhanced with carefully personalized graphics, or it may be dimensional mail that a recipient is excited to open.  Whatever your budget, NextPage direct mail services will create a campaign that exceeds your goals.

LIST SEGMENTATION DRIVES DIRECT MAIL RESULTS

There are at least three types of contacts in every database — those that don’t know you, those that know you and maybe buy from you and those recipients that are really valuable to your organization.  At NextPage we are experts at understanding these differences, by segmenting your lists and directing the right messaging to these top tier contacts with a high value direct mail.

MULTI-CHANNEL MARKETING BRINGS MORE OPPORTUNITIES TO CONNECT

To create the best opportunity to attract new customers to your business, you need to connect where and how the customer wants to connect.  That means the most successful campaigns are a combination of creative direct mail services, email, and targeted online ads.  NextPage creates integrated campaigns that dramatically increase awareness and improve response rates.

6 Direct Mail Marketing Best Practices

6 Direct Mail Best Practices for Concept to Conversion

6 Direct Mail Marketing Best Practices for Concept to Conversion Recent studies show that response rates to direct mail are five to nine times higher than email. About 42% of people scan or read the mail they receive. When following direct mail marketing best...

How Healthy is Your Direct Mail Program?

Warning Signs of Underperforming Direct Mail Campaigns: What to Look For Building a sustainable mail program requires marketers to identify when their strategy is no longer working. Bad direct mail programs bleed resources and yield decreasing returns. In this...

Designing Direct Mail

Designing Direct Mail Pieces That Stand Out in the Mailbox

Designing Direct Mail Pieces That Stand Out in the Mailbox   In today's digital age, mailboxes are not as cluttered as they used to be, but competition for attention is fierce. With fewer pieces arriving daily, designing direct mail pieces have to make an...

Maximizing Impact with Direct Mail and Digital Strategies

Direct Mail: Maximizing Impact with Digital Strategies

Direct Mail: Maximizing Impact with Digital Strategies In the digital era, marketing strategies keep on evolving. Yet, one of the traditional methods stands loud among the noise of online ads and emails. Direct mail. Direct mail campaigns They offer a tangible...

Overcome Digital Fatigue: Print is Your Secret Weapon

Overcome Digital Fatigue: Commercial Print is Your Secret Weapon

Overcome Digital Fatigue: Commercial Print is Your Secret Weapon Overlooking the power of print in this digital age is easy, but that doesn't mean print isn't a powerful tool in the marketing arsenal. Employing commercial print in your marketing can help to elevate...

The Lasting Appeal of Printed Books in Education

Printed books continue to hold their ground as a favorite among students and teachers, despite the rising popularity of digital alternatives. While eBooks may offer an easy option, recent studies highlight that most readers still favor the tangible experience...

Direct_mail_social_media

Commercial Print in a Digital World

Commercial Print in a Digital World   In a highly digital world, commercial print stands as a valuable tool that continues to engage consumers. From direct mail to large-format displays, print has adapted to serve the dynamic needs of multi-channel marketing...

How NextPage Supports Agencies with Direct Mail Expertise

Direct marketing agencies are the backbone of most successful campaigns. They bridge the gap between brands and their target audiences through well-crafted messages, creative strategies, and using multiple channels. Even with the rise of digital marketing, direct...

The Impact of the Envelope: Elevating Your Direct Mail Campaigns

An envelope is often seen as a basic item used to hold bills, cards, or letters. For businesses that use direct mail, the envelope is more than just a container. It is an important marketing tool. The envelope can significantly affect the success of their...

GET A FREE CONSULTATION

Contact us today to get connected to a sales representative specializing in your industry.

How Can We Help?

Contact Info

8300 NE Underground Drive
Pillar 122
Kansas City, Missouri 64161

(816) 459-8404