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01MarFebruary 8, 2021

Award-Winning Direct Marketing Lessons

by adminin blog, DIRECT MAIL, DIRECT MARKETING, MULTI-CHANNEL MARKETING, PERSONALIZED URLS, VARIABLE DATA PRINTING

We recently received an email from the KCDMA (the local chapter of the Direct Marketing Association) notifying us that our three entries...

15FebJanuary 1, 2017

“Virtually” In Love with On-Demand Printing

by adminin blog, BRAND ASSET MANAGEMENT, CAMPAIGN MANAGEMENT, DIRECT MAIL, MARKETING MANAGEMENT

In industries where physical products are sold, a number that is critically analyzed is inventory turnover. Without going into a...

08FebFebruary 8, 2021

Revealing the Direct Marketing Secrets to Double-Digit Response Rates

Revealing the Direct Marketing Secrets to Double-Digit Response Rates

by adminin blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, MULTI-CHANNEL MARKETING, VARIABLE DATA PRINTING

It’s no secret that my company, Mail Print, works in the casino marketing space providing variable data printing, variable data email and PURLs....

03FebFebruary 8, 2021

Similar Missions: Pandora Internet Radio and Direct Marketing

Similar Missions: Pandora Internet Radio and Direct Marketing

by adminin DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, MULTI-CHANNEL MARKETING, VARIABLE DATA PRINTING

My favorite iPhone app is Pandora Internet Radio. Not only am I captivated by the depth of the music offered,...

01FebFebruary 8, 2021

Tracking Direct Marketing Results with Google Analytics Annotations

by adminin blog, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING

Google Analytics is a great FREE tool for tracking website traffic and visitor behavior. However, with the recent addition of...

25JanDecember 23, 2020

Marketing Communications Portal Overview

by adminin blog, BRAND ASSET MANAGEMENT, CAMPAIGN MANAGEMENT, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MARKETING AUTOMATION, MARKETING MANAGEMENT, MULTI-CHANNEL MARKETING, PERSONALIZED URLS, QR CODES

Automated marketing campaigns. Flexible customization options. API integrations. It turns out that conveying the benefits and features of a marketing...

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