When we say a mail piece is personalized, you probably interpret that as meaning it has the recipient’s name placed...
3 Tips For Successful Marketing With Informed Delivery
It can be tough to create an effective marketing campaign that cuts through the daily digital clutter. It often means...
Understanding the Significance of Color Management in Printing
Have you ever had an issue where you print a full-color image and it comes out looking nothing like it...
Benefits of Engaging Customers Through Direct Marketing
Customer engagement is of critical importance for the growth of any business. It’s virtually impossible to build loyalty with disengaged...
5 Innovative Direct Mail Trends to Engage Audiences
While digital marketing represents the new paradigm for doing promotional work, this doesn’t mean that traditional marketing methods have gone...
![How and When to Communicate with Buyers [Infographic]](https://gonextpage.com/wp-content/uploads/2018/08/Screenshot_4.jpg "How and When to Communicate with Buyers [Infographic]")
How and When to Communicate with Buyers [Infographic]
When do buyers like to hear from you during the sales process? Early on or later? Email or direct mail?...
How Direct Mail Coupons Help New Businesses Bring In Customers
You just started your own business. Congratulations! Now what? It’s a brand new business that nobody knows about, and you...
How Marketing Automation Helps Achieve Business Objectives
No matter how big or how small your business is, it can often seem like there aren’t enough hours in...
How Nonprofit Year-End Giving Campaigns Get A Lift From IP Targeting
July and August is the time when most nonprofit organizations begin planning their year-end direct mail campaigns. Most organizations receive up...
How Combining Local SEO with Direct Mail Can Increase Brand Visibility
So much has already been said about the importance of SEO that the majority of companies already know they cannot...