Have you ever wondered if your bank’s direct mail campaigns are truly reaching the right audience or delivering measurable results? Direct mail remains a powerful marketing tool for banks, helping to build trust and communicate important offerings. However, without...
Here’s an important statistic, studies show that direct mail generates a much higher response than many other marketing channels, for example, it has a 29% higher response rate than email marketing. This is amazing for bank marketers, but how can these same banks make...
High-quality print, material and finishing plays a critical role in bank marketing today. The right print finishing options can make your bank’s brochures, flyers, and direct mail stand out, capturing customer attention and increasing your brand’s...
A 2024 online survey conducted by Jack Henry™ of 127 bank and credit union CEOs with assets ranging from under $500 million to more than $10 billion highlighted the need for fraud prevention and mitigation. According to the “2024 Strategy Benchmark” report, check...
In the banking industry, security is a top priority, especially when handling sensitive documents such as checks, account statements, loan agreements, and other financial records. As cyber threats continue to evolve, banks face increasing pressure to ensure that their...
Every one of Beratung Advisors’ clients go through its 6-step Financial Planning process. The process, which is succinctly outlined on its website, every aspect of a client’s financial picture is reviewed and presented so that they understand the dynamics. In the...
