by Randy Smith | Sep 25, 2025 | BANKS, DIRECT MAIL, DIRECT MARKETING, HEALTHCARE, INSURANCE SERVICES, NON PROFIT, REAL ESTATE, RETAIL, Uncategorized
Tactile Direct Mail Still Delivers: The Power of Touch In our overly connected digital world, physical touch is more powerful than ever. The “return of touch” is all about a new appreciation for things we can hold in our hands. Printed pieces with tactile...
by Jennifer Turgeon | Jul 10, 2025 | Blog, HEALTHCARE
Variable Data Printing: Improving Member Communication In the competitive world of health insurance, effective communication is the way to build trust, improve member satisfaction, and drive engagement. Yet, many providers struggle to deliver personalized...
by Jennifer Turgeon | Jul 9, 2025 | Blog, HEALTHCARE
How Targeted Direct Mail Educates Members About New Health Plans Educating members on new health plans is one of the most important yet cumbersome tasks for health insurance providers. Many times, it is quite hard for members to make sense of complex healthcare...
by Jennifer Turgeon | Jul 7, 2025 | Blog, HEALTHCARE, INSURANCE SERVICES
Using Variable Data Printing to Build Member Engagement Beyond Open Enrollment Period In today’s fast world, communicating with health insurance members throughout the year-not just at open enrollment-is increasingly important. This will be instrumental...
by Jennifer Turgeon | Jun 27, 2025 | Blog, HEALTHCARE
Direct Mail Strategies to Enhance Enrollment during Open Enrollment Periods The open enrollment period is the most critical time for health insurance providers. It stands as a particular window through which it can gain new members, retain those it has, and...
by Jennifer Turgeon | Jun 19, 2025 | Blog, HEALTHCARE
Uniting Print and Digital to Elevate Health Insurance Engagement Health insurers can expand reach, personalize communication, and boost engagement. What makes health insurance different is that this may involve engaging an audience of diverse needs and...