by Randy Smith | Sep 25, 2025 | BANKS, DIRECT MAIL, DIRECT MARKETING, HEALTHCARE, INSURANCE SERVICES, NON PROFIT, REAL ESTATE, RETAIL, Uncategorized
Tactile Direct Mail Still Delivers: The Power of Touch In our overly connected digital world, physical touch is more powerful than ever. The “return of touch” is all about a new appreciation for things we can hold in our hands. Printed pieces with tactile...
by Jennifer Turgeon | Jul 7, 2025 | Blog, HEALTHCARE, INSURANCE SERVICES
Using Variable Data Printing to Build Member Engagement Beyond Open Enrollment Period In today’s fast world, communicating with health insurance members throughout the year-not just at open enrollment-is increasingly important. This will be instrumental...
by Jennifer Turgeon | Aug 15, 2024 | FINANCIAL SERVICES, GREEN PRINTING, HEALTHCARE, INSURANCE SERVICES, Marketing, NON PROFIT
For banks and financial institutions, direct mail remains a successful tool in their marketing mix. Direct mail possesses unique advantages that drive big results. In this article we detail some of the most compelling direct mail statistics that underscore its...
by Gina Danner | Mar 16, 2023 | HEALTHCARE, INSURANCE SERVICES
In many ways, health insurance companies control public access to medical care. It’s understandable why customers place their trust in an insurance company that provides access to medical care including the means to purchase insurance. That level of trust starts...