For banks and financial institutions, direct mail remains a successful tool in their marketing mix. Direct mail possesses unique advantages that drive big results. In this article we detail some of the most compelling direct mail statistics that underscore its...
In the increasingly competitive and complex healthcare landscape, communication plays a critical role in ensuring that patients feel informed, supported, and empowered. One powerful communication tool that hospitals can leverage is patient publications—regularly...
Healthcare providers are increasingly adopting omnichannel marketing strategies to enhance patient engagement, improve service delivery, and optimize overall patient satisfaction. This approach integrates various communication channels to provide a seamless and...
Choosing a physician is a significant decision that patients make with careful consideration. In today’s healthcare landscape, numerous factors influence this choice, from personal recommendations to digital presence. As healthcare providers strive to stand out...
When it comes to the healthcare space, effective marketing strategies are essential for attracting and retaining patients. We’ve put together a list of essential marketing tips every healthcare provider should consider to enhance their visibility and connect with...
In order for healthcare offices to be successful, patient marketing needs to be a primary component of reaching new and existing patients. A patient marketing strategy is performed to identify and attract the business of potential patients along with retaining...
