by Joel | Nov 9, 2017 | Blog, DIRECT MAIL, LEAD GENERATION, SALES STRATEGY
Why direct mail prospecting is critical to businesses. If you’re in sales chances are you’ve tried various methods to engage with a potential client and forge a relationship. Maybe you’ve given them tickets to baseball game, a best-selling book, or...
by | Nov 2, 2017 | Blog, CONTENT MARKETING, INBOUND MARKETING, MARKETING INTELLIGENCE
The power of content continues to make its presence felt. According to Time Inc.’s “How Custom Content Inspires Consumers” study, two in three consumers have greater trust in custom content than traditional advertising. In addition to trust, the study (which queried...
by | Oct 18, 2017 | AUGMENTED REALITY, Blog, MARKETING INTELLIGENCE, SOCIAL MARKETING
For those of us in the print industry October 18th is a special day marking the return of International Print Day, a 24-hour event that lets like-minded people share their love of print through social media. International Print Day promotes the open sharing of...
