by NextPage | Jun 15, 2020 | Blog, CAMPAIGN MANAGEMENT, CONTENT MARKETING, Marketing, STRATEGY
The power of content marketing in the new normal There is no doubt about it-the new normal will bring challenges and continuous change. Businesses will need to step up their game in order to stay on top. Above all else, they will need to provide value to their...
by NextPage | Aug 28, 2015 | Blog, CAMPAIGN MANAGEMENT, CUSTOMER EXPERIENCE, DATABASE MARKETING, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING, REAL ESTATE, SALES, SALES STRATEGY, SOCIAL MARKETING
The chairman of Standard and Poor’s Index Committee, David Blitzer, described what the real estate market would look like in 2015 with one word, “Mysterious.” For professionals making their living off of the success of the Real Estate market, this probably wasn’t...
by NextPage | Apr 28, 2015 | Blog, CAMPAIGN MANAGEMENT, DIRECT MARKETING, MARKETING AUTOMATION, MULTI-CHANNEL MARKETING, SALES STRATEGY
Today’s marketers are pushed to the limit. Between social posting, keyword analysis, data mining, content writing and analytical reporting, there’s just not enough hours in the day. Fortunately, there’s also been many changes in the way that...
by NextPage | Oct 10, 2014 | CAMPAIGN MANAGEMENT, HEALTHCARE, MULTI-CHANNEL MARKETING
“To get your customer to grant you access, it’s imperative that you convey all your information in a series of 20- to 30-second ‘touches’ (via phone, email, and direct mail).” – Jill Konrath, author of SNAP Selling The methods of reaching your targeted audience today...
by NextPage | Sep 15, 2014 | Blog, CAMPAIGN MANAGEMENT, DIRECT MAIL, MARKETING MINUTE
Is your thank you letter meaningful and evoking an emotional response? When was the last time you picked up the phone to thank a customer for their business? If the answer to either of these questions is “I don’t know” then you might be hurting your relationship...
by NextPage | Apr 24, 2014 | Blog, BRAND ASSET MANAGEMENT, CAMPAIGN MANAGEMENT, MARKETING PORTAL
Web-to-print is finding its place as a mainstream solution for solving document management and marketing challenges that deserves serious consideration for marketers of all sizes. If you are thinking about folding Web-to-print into your document management and...