Celebrating Voyager’s Gold Record Message to Aliens with an Earth-Bound Repackaging
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Celebrating Voyager’s Gold Record Message to Aliens with an Earth-Bound Repackaging

Last week, NextPage had the pleasure of hosting renowned Los Angeles graphic designer Lawrence Azerrad as part of our Lunch & Learn seminar series. His presentation, entitled “Lawrence Azerrad: Design + Music”, explored deepening our cultural connection to music and how to achieve this through design. One of the topics Azerrad discussed was his current...

You Get What You Pay For With Mass Market Direct Mail
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You Get What You Pay For With Mass Market Direct Mail

One variable that will many times dictate what route marketers will take to brand their products is price. Too often, unfortunately, the value that is received from these channels is negligible. Such is the case with mass market direct mail products. Vendors will print and mail postcards on your behalf for nearly half the usual...

Welcome Our New 24,250 lb. Bundle of Joy
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Welcome Our New 24,250 lb. Bundle of Joy

We usually aren’t the type to toot our horn on things we’ve done or advances we’ve made, but we think this is pretty cool. We added to our family of state-of-the-art presses the HP Indigo 12000 Digital Press, and we’re excited about the new opportunities this offers our customers. First of all the digital press...

How It’s Made: Paper
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How It’s Made: Paper

If you know me, you know I love learning more about the manufacturing process. In fact, one of my favorite TV shows is, “How’s It Made.” Several years ago I was given the opportunity to visit a paper mill and actually got to see paper being manufactured. It is so fascinating to learn that something...

Print + Augmented Reality
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Print + Augmented Reality

This is a re-post of a blog that we published earlier this year. We are re-posting because the subject is print plus augmented reality and we are proud to announce that our next edition of Connect Magazine will have an augmented reality experience included! A simple definition for “print plus” is combining print with another channel, creating a form...

Print Procurement: The Lesser Known Facet of Marketing Automation
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Print Procurement: The Lesser Known Facet of Marketing Automation

As the economy shows signs of shifting in a more positive direction, many companies are revisiting direct marketing programs that were profitable years ago, but were cut during the height of the recession to reduce marketing budgets.  Contrary to the boom years, most marketers are cost cautious these days when setting up programs.  We are...

Posted by April 27, 2011February 7, 2017
Video: Advanced Variable Data Printing
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Video: Advanced Variable Data Printing

Variable Data Printing, the process of personalizing print communications using database information, has progressed rapidly during the last ten years, opening up exciting opportunities to improve marketing relevance and response. However, many organizations, direct marketers, and printers have not progressed past primary Variable Data Printing (VDP). In this video, you’ll learn about exciting capabilities of...

Posted by March 23, 2011January 9, 2017
Video: Inside View of Mail Print’s Marketing Portal
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Video: Inside View of Mail Print’s Marketing Portal

We get a lot of questions about our Marketing Communications Portal, and have found that visuals are worth much more than a thousand words when explaining its benefits and features. Have two and a half minutes? Check out the video below that gives an inside view of how marketers, salespeople, business owners and administrators use the...

Posted by August 19, 2010February 6, 2017
Video: Multi-Channel Marketing Automation
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Video: Multi-Channel Marketing Automation

Staying in contact with your prospects and customers is key for building and maintaining revenue. However, it can also be an ongoing challenge and resource-draw for your sales and marketing teams. Check out the video below to learn how businesses are using NextPage’s (formerly Mail Print) multi-channel marketing automation system to transform their lead nurturing and customer retention...

Posted by May 6, 2010December 28, 2016