For banks and financial institutions, direct mail remains a successful tool in their marketing mix. Direct mail possesses unique advantages that drive big results. In this article we detail some of the most compelling direct mail statistics that underscore its...
When it comes to nonprofit management, the question of whether or not to create an organization’s own publication has become increasingly relevant. As nonprofits strive to elevate their visibility, engage with stakeholders, and amplify their message, the concept...
In an era where digital channels seem to dominate the marketing landscape, Direct Mail has emerged as a powerful tool in the nonprofit sector, especially in fundraising efforts. Direct mail offers unique advantages that can significantly elevate nonprofit fundraising...
Non-profit marketing is intended to promote the cause and ideals of the non-profit while also inspiring the recipient of the marketing message to make a donation or volunteer their time. While compelling text can explain more about the organization in greater depth,...
Nonprofit marketing should be ready to enter the New Year by taking advantage of the unique opportunities available that come with a new year mindset. The New Year means a fresh start for many people and one of their resolutions in the coming year might be to find a...
When it comes to nonprofit organizations of any size, one of the most successful times for nonprofit marketing is during appeal season. An appeal marketing campaign needs to ensure that your message for support and donations is delivered to the right people at the...