Direct mail is an effective and eye-catching way for banks to build or strengthen relationships with their customers. Direct mail for banks grows response rates and makes a lasting impression. Direct mail for banks lends credibility to the business as an envelope in...
In the past few years, direct mail trends have continued to be one of the most important ways to reach the public. Overall, direct mail remains a critical channel for reaching consumers online and in the mailbox. It seems like every year brings new direct mail...
The environmental impact of traditional direct mail is not something that needs to be ignored by marketers. Some of the side effects on the environment from direct mail printing include trash production, greenhouse gas emissions, and an increase in energy used for...