8 TIPS FOR QUALITY CONTENT Content is a crucial part of your marketing strategy. But how does it measure up? Take it to the next level with these 8 hallmarks of quality content from Skyword: NO. 1 PURPOSEFUL Every piece that is published must have a clear purpose that...
In this digital age, marketers have more data to work with than ever before. But actually deriving meaningful insights from that data and converting those insights into action is easier said than done. Often, the problem is that, with so much data at their disposal,...