by Jennifer Turgeon | Apr 11, 2024 | NON PROFIT
When it comes to nonprofit management, the question of whether or not to create an organization’s own publication has become increasingly relevant. As nonprofits strive to elevate their visibility, engage with stakeholders, and amplify their message, the concept... by Jennifer Turgeon | Apr 5, 2024 | BANKS
Direct mail remains a powerful tool in the banking sector’s marketing toolbox. Despite the prevalence of online platforms, the physical aspect of direct mail can significantly enhance customer engagement and retention rates. However, one of the most pressing... by Jennifer Turgeon | Feb 15, 2024 | GREEN PRINTING
In a continuing effort to practice eco-friendly printing, many businesses are turning away from just using standard paper in their printing and using various print substrates to create their marketing materials. In general, green printing uses eco-friendly materials... by Jennifer Turgeon | Feb 8, 2024 | FINANCIAL SERVICES
Direct mail marketing is one of the most successful methods of reaching specific customers that a business wants to connect with on a regular basis. Federal banking regulations impact direct mail through the Federal Reserve System which is responsible for regulating... by Jennifer Turgeon | Jan 29, 2024 | NON PROFIT
Non-profit marketing is intended to promote the cause and ideals of the non-profit while also inspiring the recipient of the marketing message to make a donation or volunteer their time. While compelling text can explain more about the organization in greater depth,...
