by Jennifer Turgeon | Sep 28, 2023 | Marketing
When you think about the products you are selling, you likely think about the quality of the product. When you think about designing a marketing message such as a billboard, you probably think about the text and graphics included in the final product. One factor you... by Jennifer Turgeon | Sep 14, 2023 | Marketing
Health insurance is a unique topic that needs to be addressed in a way that benefits both the health insurance company and the new or existing patient & insured individual. Health insurance direct mail should address the needs and concerns of the insured while... by Jennifer Turgeon | Aug 30, 2023 | Marketing
A sell sheet is still an important business document and the sell sheet design has evolved with the times. These days, a product sell sheet can be shared in multiple ways including an actual physical sell sheet, via email, or viewed online where all parties can make... by Jennifer Turgeon | Aug 17, 2023 | Marketing
One of the main concerns shared by retailers is the need to be top of mind and increase engagement with customers. A co-branding strategy helps to increase the marketing reach of the retailers who are partnering on a branding strategy. If you are not sure “What is... by Jennifer Turgeon | Jul 12, 2023 | Marketing
What is it about dimensional direct mail campaigns that make them more effective than other types of direct mail? To understand this more we will explore what dimension mail really is and go through the details of why it’s so effective. Examples & Types of... by Jennifer Turgeon | Jun 22, 2023 | BRANDING, Marketing
There are multiple reasons you might want to rebrand your business in the near future. Some of the factors that go into the decision to start rebranding a company include wanting to increase consumer engagement which can also lead to a growth in revenue. The company...
