by Gina Danner | Dec 16, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
[cmsmasters_row][cmsmasters_column data_width=”1/1″][cmsmasters_text] Designing, proofing, printing, and delivering effective direct mail marketing campaigns was a time-consuming process; until now. Automated direct mail marketing advancements eliminate...
by Gina Danner | Dec 9, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
It’s December, and kids everywhere are thankful for a much-needed break from school and time with family and friends over the holidays. Before we know it, though, January will come again and college peers everywhere return to class. Whether individuals learn in-person...
by Gina Danner | Dec 2, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
[cmsmasters_row][cmsmasters_column data_width=”1/1″][cmsmasters_text] VDP, or Variable Data Printing, is similar to mail merge, but more powerful. Instead of using complex spreadsheets to just add names and addresses to a letter or envelope, VDP creates...
by Gina Danner | Nov 25, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
[cmsmasters_row][cmsmasters_column data_width=”1/1″][cmsmasters_text] With new technologies and social media leading to a significant increase in digital content, the printing industry struggles to keep up and stay ahead. COVID-19 forced many businesses to...
by Gina Danner | Nov 18, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
[cmsmasters_row][cmsmasters_column data_width=”1/1″][cmsmasters_text] Generally speaking, a wide-format printer is any printer with a maximum paper roll width of between 18 and 100 inches, or much larger than standard paper. Unlike other print methods,...
by Gina Danner | Nov 11, 2021 | Blog, CONTENT MARKETING, CUSTOMER EXPERIENCE, PRINT
[cmsmasters_row][cmsmasters_column data_width=”1/1″][cmsmasters_text] Designing booklets, pamphlets, or programs is an involved and detail-oriented process, and even more so when the materials are mass-produced by the thousands. The tedious nature of these...