Stay up to date with the latest trends, insights, and innovations in print, marketing, and design — straight from our team of experts
No Postage Increase in January 2026 Great News for Direct Mail Marketers For years, one of the biggest challenges for direct mail marketers has been navigating ever-rising postage costs. That’s why the latest announcement from the U.S. Postal Service is such great news for businesses that rely on direct mail
Commercial Printing and Direct Mailing Campaigns Services That Drive Results At NextPage, our commercial printing services for marketing campaigns include the latest equipment and expert staff. Combined, it’s the catalyst for powerful, performance-driven multi-channel campaigns. We offer high-quality print solutions. You can send a few targeted pieces of direct mail,
Print Marketing: Balancing Personalization for Success As marketing has evolved, personalization has emerged as a key advantage for businesses aiming to connect with their audience. The ability to tailor messages to individual customers creates opportunities for deeper engagement, better brand experiences, and, ultimately, higher returns on investment. As personalization
Overcome Digital Fatigue: Commercial Print is Your Secret Weapon Overlooking the power of print in this digital age is easy, but that doesn’t mean print isn’t a powerful tool in the marketing arsenal. Employing commercial print in your marketing can help to elevate your message and increase customer engagement.
The Lasting Appeal of Printed Books in Education Printed books continue to hold their ground as a favorite among students and teachers, despite the rising popularity of digital alternatives. While eBooks may offer an easy option, recent studies highlight that most readers still favor the tangible experience printed books’
Living in a time of digital innovation, it’s easy to overlook the lasting power of commercial print. That is one of the key strategies for any business. It aims to create memorable experiences through real engagement with their audiences. You can achieve this with custom brochures or direct mail campaigns.
There has long been an ongoing debate between those who support the practice of print on demand and those who would rather have print inventory on-hand at all times. The two practices are not the same which is what leads to the debate of print on demand vs. inventory. As
Businesses have been utilizing window graphics for years to get the attention of customers, maximize sales, and build their brand. Knowing how they accomplish this task will help you use window graphics to build your brand. The first thing to know is that there are a variety of custom window
Advancements in print technology are making industry-leading changes when it comes to print quality, affordability and cutting-edge capabilities. The major print process choices can be viewed as offset printing vs. digital printing as both of them use four-color printing methods. Each option offers its own advantages as they feature different
With so many businesses spending a good amount of their marketing efforts on their online presence, traditional print marketing is often overlooked and not used effectively. However, print marketing materials are a highly effective weapon in your marketing arsenal. Print marketing is often less expensive than comparable online campaigns. Plus,
