by | Nov 23, 2020 | Blog, CONTENT MARKETING, MARKET RESEARCH, Marketing, MARKETING INTELLIGENCE, SOCIAL MARKETING, STRATEGY
Ask any of today’s marketers and they will tell you that the goal of every brand is to make a rational and emotional connection with its community. Because people are emotional animals, when choosing between two similar offerings, the tiebreaker often is how...
by Admin | Nov 9, 2020 | Blog, Marketing, STRATEGY
BUSINESS AND MARKETING TRENDS IN THE NEW NORMAL The COVID-19 storm has torn through the world, leaving a different landscape for marketers to pick their way through. Things that were once relevant have been tossed aside, and new things have taken their place. While...
by Admin | Nov 2, 2020 | Blog, CONTENT MARKETING, STRATEGY
8 TIPS FOR QUALITY CONTENT Content is a crucial part of your marketing strategy. But how does it measure up? Take it to the next level with these 8 hallmarks of quality content from Skyword: NO. 1 PURPOSEFUL Every piece that is published must have a clear purpose that...
by Admin | Oct 26, 2020 | Blog, CONNECT MAGAZINE, CUSTOMER EXPERIENCE, LARGE FORMAT PRINTING
At NextPage we do a lot of projects that deserve a spotlight. As with other idea people, we believe the sharing of ideas can have a major effect on the creative process. We hope that some of our most enjoyable and sometimes ambitious projects may spark something in...
by | Oct 19, 2020 | Blog, SALES, VISION & VALUES
PROVIDES FEEDBACK & DATA Your customers and employees on the frontline are your best source of real-time feedback. Together they can diagnose the good, the bad and the ugly, and identify opportunities to create better customer experiences. OFFERS STORIES YOU CAN...
by Admin | Oct 12, 2020 | Blog, STRATEGY
Creative leaders discuss how to move forward In a roundtable discussion, we share the insights of three agency principals amidst these confusing times: Billy Mitchell, founder and CEO of MLT Creative; Justin Ahrens, co-founder and chief evangelist of Rule29; and Terry...