by | Feb 15, 2018 | Blog, DIGITAL MARKETING, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, Marketing, MULTI-CHANNEL MARKETING, QR CODES
Why combine online and offline marketing methods? After all, isn’t it cheaper to move your entire marketing campaign online? Well, the answer is simple- traditional marketing is still relevant, and I can prove it to you. Eight years ago, Pepsi invested millions of...
by NextPage | Feb 13, 2018 | Blog, DIGITAL MARKETING, Marketing, RETAIL
Valentine’s Day is the first major holiday to impact retail sales in the new year. Next to Christmas, it’s the biggest gift-giving holiday. More than half of the American population will celebrate it. Sales on Valentine’s Day reached an all-time high of $19.7 billion...
by | Dec 13, 2017 | Blog, CONTENT MARKETING, DIGITAL MARKETING, SOCIAL MARKETING, Web
Throughout history, the ‘#’ sign has been used to signify the word “pound” or “number.” Then, in 2007, a former Google employee named Chris Messina tweeted an idea that would change its meaning forever. how do you feel about using # (pound) for groups. As...
by Joel | Oct 12, 2017 | Blog, DIGITAL MARKETING, DIRECT MAIL, Marketing, MULTI-CHANNEL MARKETING, PERSONALIZATION, PRINT, QR CODES
In just a few short decades, we have seen the meteoric rise of the internet, cell phones, smartphones, ebooks, and countless other digital media. A popular contention is that the modern digital age has made printing obsolete, eventually going the way of typewriters...
by NextPage | Oct 3, 2017 | Blog, CUSTOMER EXPERIENCE, DIGITAL MARKETING, Marketing, VIDEOS
The term “virtual reality” has been around for a long time; used extensively as a plot device in such movies as The Matrix and Lawnmower Man and in a range of video game headsets like the Sega VR. Virtual reality has reached the masses in recent years in the form of...
by | Sep 12, 2017 | Blog, CONTENT MARKETING, DIGITAL MARKETING, INFOGRAPHIC, Marketing, PRINT, SOCIAL MARKETING
Are you winning in the content marketing game? The keys to success are right in front of you: Commitment. A documented strategy. Creativity. Meaningful goals and metrics. Experimentation. To note, according to the “B2B Content Marketing: 2017 Benchmarks, Budgets and...
