by | Sep 21, 2017 | Blog, CUSTOMER EXPERIENCE, PRODUCTIVITY, RETAIL, SALES
If you walk into a Whole Foods store right now, you may see that in addition to buying a carton of organic almond milk with your free range chicken, you can also buy an Amazon Echo. So why would an organic food store be selling smart technology? Because Amazon...
by NextPage | Aug 24, 2017 | CUSTOMER EXPERIENCE, PERSONALIZATION, PRODUCTIVITY, RETAIL, SALES
Discover how retailers can compete with online shopping using digital marketing and in-store experience. According to Business Insider, there are 300 million users of Amazon.com and 50% of US online shoppers are on the Amazon mobile app. And recently, Walmart...
by Joel | Mar 7, 2017 | PRINT, RETAIL
When it comes to small business marketing, print is it. According to Vistaprint Digital’s “Micro Business Marketing Mix Report,” 68.6 percent of small business owners with less than 10 employees say they use a strong mix of print with their online marketing...
by NextPage | Oct 19, 2016 | Blog, EMAIL MARKETING, RETAIL
I recently read a case study on one Holland retail giant with 84 million web visits a year from 1.5 million customers, they did what some might deem impossible. Wehkamp.nl began having one-on-one conversations with all 1.5 million customers. By doing so the mega...
by NextPage | Jan 14, 2016 | Blog, CONTENT MARKETING, DIRECT MARKETING, MULTI-CHANNEL MARKETING, RETAIL
It seems everywhere you look recently, there is yet another source telling us that print is ‘in,’ ‘back’, or the ‘new media’. Magazines are back in vogue, catalogs are a staple in the multi-channel marketing food chain, and millennials both love and trust print. In...
by NextPage | Jul 14, 2015 | Blog, CUSTOMER EXPERIENCE, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MARKETING MANAGEMENT, MULTI-CHANNEL MARKETING, RETAIL
Amazon has finally gone and done it; they are now powerful enough to have created their own global holiday. As part of its 20th birthday celebration, Amazon has dedicated July 15th as ‘Prime Day’. Billed as a discount shopping event to rival Black Friday, the one-day...