A brand is the face of a company or a business. The logos, fonts, and colors used are what people will associate with your brand. Brand consistency is crucial and it needs to be distinct and consistent, meaning all things associated with it should share similar qualities. It should be pleasing to the eye so...
Tag: <span>mission</span>
Why Craftsmanship is Still Important in Printing
Browsing catalogs that came in the mail was one of my favorite parts of the holidays when I was a kid. I would look at the pictures and read about this season’s new gadgets and toys and yell “Mom, I want that!” I realize now from working in marketing as an adult that a great...
Why You Should Hug a Tree and Kiss a Paper Maker on International Day of Forests
In 2012 the United Nations General Assembly proclaimed March 21st the International Day of Forests, to celebrate and help raise awareness of the importance of all types of forests. The theme for 2017 is Forests and Energy. According to Two Sides North America, wood provides the world with more energy than solar, hydroelectric or wind...
Nonprofit partner spotlight on Operation Breakthrough
Here at NextPage we are always looking for opportunities to give back to our community. For over 40 years a small non-profit organization called Operation Breakthrough has gone above and beyond when it comes to giving back to the community. Their sole purpose is helping children who live in poverty develop to their fullest potential...