by Joel | Jun 27, 2017 | MARKET RESEARCH, PRINT
In 2016, the Paper & Packaging Board hired Heart+Mind Strategies to study the emotional connection people have with paper. Researchers asked subjects to touch different types of paper and choose their favorite based on its tangible qualities. Subjects then were...
by | Jun 27, 2017 | MARKET RESEARCH, PRINT
In 2016, the Paper & Packaging Board hired Heart+Mind Strategies to study the emotional connection people have with paper. Researchers asked subjects to touch different types of paper and choose their favorite based on its tangible qualities. Subjects then were...
by Joel | Mar 21, 2017 | Blog, MISSION, PRINT, PRODUCTIVITY
In 2012 the United Nations General Assembly proclaimed March 21st the International Day of Forests, to celebrate and help raise awareness of the importance of all types of forests. The theme for 2017 is Forests and Energy. According to Two Sides North America, wood...
by NextPage | Jan 2, 2014 | Blog, Uncategorized
2014 is here! It’s that time of year for the “best of” lists and predictions for the year to come. With that in mind, we thought we’d share the 2014 color of the year from PANTONE. There is also a list of past winners since 2000. Have you used any of those in your...
by NextPage | Jul 2, 2013 | Blog, DIRECT MAIL, DIRECT MARKETING, VARIABLE DATA PRINTING
Catalogs have survived the ages by changing along side the needs of consumers. Today 20,000 catalogs mail annually, but you might be surprised to learn who reads them, buys from them, tosses them or references them on their trip to the retail store or bedroom to get...