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In our overly connected digital world, physical touch is more powerful than ever. The “return of touch” is all about a new appreciation for things we can hold in our hands. Printed pieces with tactile embellishments deliver. Think of things like an embossed logo, a foil stamp, or a spot
Using Variable Data Printing to Build Member Engagement Beyond Open Enrollment Period In today’s fast world, communicating with health insurance members throughout the year-not just at open enrollment-is increasingly important. This will be instrumental in boosting member engagement, improving satisfaction, and maximizing their health benefits. Health insurance communication strategies
For banks and financial institutions, direct mail remains a successful tool in their marketing mix. Direct mail possesses unique advantages that drive big results. In this article we detail some of the most compelling direct mail statistics that underscore its importance for banks and financial institutions. 1. High Open and
In many ways, health insurance companies control public access to medical care. It’s understandable why customers place their trust in an insurance company that provides access to medical care including the means to purchase insurance. That level of trust starts with health insurance companies communicating effectively with their clients by
