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Here To Stay

Here To Stay

by | Apr 19, 2021 | Blog, Marketing, MARKETING MANAGEMENT, STRATEGY

Which marketing trends will survive the pandemic? There’s been a lot of talk about what to expect in the “new normal.” Customer behavior is not the same as it was a year ago and is still constantly shifting. Knowing which marketing trends to keep and...
The Hangover

The Hangover

by | Mar 29, 2021 | Blog, Marketing, MARKETING MANAGEMENT, STRATEGY

March 17th is always a bit of a party. The morning of March 18th, however, can be a bit of a struggle. The queasy stomach, the headache and the general malaise of the morning after is not a lot of fun. And, in the moment, you wonder if the hangover will ever end. Much...
Welcome Gen Z

Welcome Gen Z

by | Mar 8, 2021 | Blog, CAMPAIGN MANAGEMENT, CONTENT MARKETING, Marketing

Strategies To Connect With The Next Generation 1. Establish Clear Values & Mission Gen Z wants to know what your brand stands for, so make sure to communicate effectively. 2. Be Transparent & Accountable Build trust by being honest, ethical and owning up to...
Campaign Checklist

Campaign Checklist

by | Feb 22, 2021 | Blog, CAMPAIGN MANAGEMENT, CONTENT MARKETING, Marketing

Set yourself up for success and keep your marketing campaign on track with this checklist from MarketingProfs: STEP 1: IDENTIFY THE GOAL First and foremost, decide what you want to accomplish. You can’t create steps if you don’t know what you’re...