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Stay up to date with the latest trends, insights, and innovations in print, marketing, and design — straight from our team of experts

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Fundraising materials

5 Ways Variable Data Printing Enhances Alumni Fundraising Campaigns

5 Ways Variable Data Printing Enhances Alumni Fundraising Campaigns   In today’s competitive and fast-paced fundraising environment, alumni donations are crucial in terms of the long-term success of higher learning institutions. As alumni engagement becomes increasingly important, universities are finding new ways to reach out to their alumni, encourage donations,

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Example of nonprofit direct mailer

Nonprofit Fundraising with High Impact Direct Mail

Nonprofit Fundraising with High Impact Direct Mail In the digital-first world, direct mail is still a very robust tool that nonprofits can use to foster engagement and raise money. Unlike an email or social media message, nonprofits fundraising with direct mail is a well-thought-out piece of tangible mail demands attention

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stacks of printed postcards promoting "Your Health Passport" by ArchWell Health, featuring a suitcase graphic with "Health is a Daily Practice" and a QR code for more information.

The Role of Commercial Printing in Health Insurance

The Role of Print Marketing in Health Insurance Health Insurance Print Marketing Print Marketing in Health Insurance is an essential methodology in all communications related to health insurance. Health insurance providers must communicate with their clients about policy updates, billing statements, or promotional materials. This may involve the following ways

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The Power of Print in Creating Your Brand

The Power of Print in Creating Your Brand

The Power of Print in Creating Your Brand   In this digital age, it is easy to overlook the power of print in creating your brand, but that does not mean print is not a powerful tool in the marketing arsenal. Using commercial print in your marketing can help to

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Offset Printing vs Digital Printing Differences

Offset Printing vs Digital Printing Differences

Advancements in print technology are making industry-leading changes when it comes to print quality, affordability and cutting-edge capabilities. The major print process choices can be viewed as offset printing vs. digital printing as both of them use four-color printing methods. Each option offers its own advantages as they feature different

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How to Use Bank Marketing to Get Millennials to Switch Banks

How to Use Bank Marketing to Get Millennials to Switch Banks

One of the ways that bank marketing shows positive results is by getting millennials to switch banks. Bank print advertising can provide value proposition messaging that communicates value propositions that meet the needs of customers while also promoting the fact that the financial institution can help millennials better manage their

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5 Nonprofit Marketing Strategies for the New Year

5 Nonprofit Marketing Strategies for the New Year

Every marketing team faces the challenge of doing more with less and success doesn’t come easy. Nonprofit organizations face these challenges most. Fortunately, when it comes to creating your own strategy, learning from those who have already engaged in nonprofit marketing, taken advantage of trends, and succeeded can be useful.

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Promotional Product Ideas For the Healthcare Industry

Promotional Product Ideas For the Healthcare Industry

When it comes to marketing for the healthcare industry, branded healthcare promotional items can make a big impact when it comes to marketing and branding your business. The main benefits of using branded promotional products for healthcare include a growth in brand recognition, increased patient loyalty, and a higher level

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