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Trust and Transparency – Critical variables in finance

Trust and Transparency – Critical variables in finance

by Jennifer Turgeon | Oct 15, 2024 | Financial Marketing, FINANCIAL SERVICES, Marketing

Every one of Beratung Advisors’ clients go through its 6-step Financial Planning process. The process, which is succinctly outlined on its website, every aspect of a client’s financial picture is reviewed and presented so that they understand the dynamics. In the...
Pathways – New approaches to client relationships

Pathways – New approaches to client relationships

by Jennifer Turgeon | Oct 2, 2024 | Financial Marketing, FINANCIAL SERVICES, Marketing

The financial planning services at The Monitor Group is a highly personalized process complemented by a genuine interest in protecting its clients. The Rockville, Maryland firm’s annual retention rate is 99%, with many of its clients having been there for 10, 15 and...
Here’s How the Most Successful Banks are Standing Out

Here’s How the Most Successful Banks are Standing Out

by Jennifer Turgeon | Sep 22, 2024 | FINANCIAL SERVICES

The most successful banks are distinguishing themselves by adopting innovative strategies that go beyond traditional marketing practices within banking. Here’s how they are working at standing out so well. Increasing their print marketing and direct mail campaigns....
Direct Mail Statistics for Banks

Direct Mail Statistics for Banks

by Jennifer Turgeon | Aug 15, 2024 | FINANCIAL SERVICES, GREEN PRINTING, HEALTHCARE, INSURANCE SERVICES, Marketing, NON PROFIT

For banks and financial institutions, direct mail remains a successful tool in their marketing mix. Direct mail possesses unique advantages that drive big results. In this article we detail some of the most compelling direct mail statistics that underscore its...
3 Ways to Acquire New Banking Customers

3 Ways to Acquire New Banking Customers

by Jennifer Turgeon | Jun 7, 2024 | FINANCIAL SERVICES

Acquiring new customers demands creative and multi-channel marketing approaches. It’s not just about standing out with a catchy online campaign or an asset that simply looks good. Traditional methods, like direct mail and print advertising, continue to deliver...
MATCHMAKING: Data segmentation as a tactical tool

MATCHMAKING: Data segmentation as a tactical tool

by Admin | Jun 5, 2024 | BANKS, FINANCIAL SERVICES

The disruption of the financial services industry is here. The growing presence of innovative fintech and big tech companies, increasing consumer demand for efficiency in managing finances, and the tightening of regulatory attitudes are impacting how marketers operate...
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Contact Info

8300 NE Underground Drive
Pillar 122
Kansas City, Missouri 64161

(816) 459-8404

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