by NextPage | May 14, 2018 | Blog, CUSTOMER EXPERIENCE, Marketing, PRINT, PRINT PLUS, VIDEOS
The world’s largest furniture retailer, IKEA, has a new print ad on the back of the United Arab Emirates’ Good Magazine that it calls “the sleepiest print ad ever made.” The campaign is called Sömnig, which is Swedish for “sleepy,”...
by Admin | May 14, 2018 | Blog, CUSTOMER EXPERIENCE, Marketing, PRINT, PRINT PLUS, VIDEOS
The world’s largest furniture retailer, IKEA, has a new print ad on the back of the United Arab Emirates’ Good Magazine that it calls “the sleepiest print ad ever made.” The campaign is called Sömnig, which is Swedish for “sleepy,”...
by NextPage | May 8, 2018 | Blog, CUSTOMER EXPERIENCE, DIRECT MAIL, QR CODES
QR codes are one of the many great ways print and digital tactics are combined. They direct consumers to digital content instantly without needing to memorize a web address. For years, smartphone users have had to download the official QR code app to scan them....
by | May 3, 2018 | CUSTOMER EXPERIENCE, PRODUCTIVITY, RETAIL
Amazon started as an online bookstore in 1994 and has since gradually redefined culture with its groundbreaking products and services. The Kindle introduced eBooks, Echo set a new bar for voice assistants, and their purchase of Whole Foods Market made history in the...
by | Mar 29, 2018 | Blog, CUSTOMER EXPERIENCE, MARKETING AUTOMATION, PERSONALIZATION
Titan Travel once had established itself as one of England’s top-rated tour companies when its senior leadership noticed something disturbing a few years ago. Competitors were advertising lower priced tours featuring many of the same itineraries the company had...
by | Feb 1, 2018 | Blog, CUSTOMER EXPERIENCE, Marketing, SOCIAL MARKETING, STRATEGY
The infamous Tide Pod challenge is a new internet meme that encourages young adults to consume laundry detergent packs. Yes, this is a terrible idea, potentially lethal and people wonder why anyone would even consider doing it. A student at Utah State University was...