5 Tips For Improving Your Customer Engagement
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5 Tips For Improving Your Customer Engagement

Titan Travel once had established itself as one of England’s top-rated tour companies when its senior leadership noticed something disturbing a few years ago. Competitors were advertising lower priced tours featuring many of the same itineraries the company had spent decades honing with the input of customers. Suddenly, the company that had separated from the...

Posted by March 29, 2018June 19, 2019
What We Can Learn From the Tide Pod Challenge Besides the Obvious
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What We Can Learn From the Tide Pod Challenge Besides the Obvious

The infamous Tide Pod challenge is a new internet meme that encourages young adults to consume laundry detergent packs. Yes, this is a terrible idea, potentially lethal and people wonder why anyone would even consider doing it. A student at Utah State University was recently hospitalized for eating one. It’s understandable how children would mistake...

How to Use Direct Mail for Customer Reactivation
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How to Use Direct Mail for Customer Reactivation

After all you’ve been through, are you going to let them walk away without even checking in to see how they’re doing? Do you even know why they broke up with you? It’s not you, it’s them. Ok, it might be you. There are many possible reasons why some customers haven’t done business with you...

How Floor Graphics Step Up Your Interior Marketing
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How Floor Graphics Step Up Your Interior Marketing

In my last blog, I discussed how window graphics help increase foot traffic to your brick and mortar business. That’s great, but the next challenge is ensuring the customers stay while making a lasting impression. A great way to do this is to take advantage of the largest and most underrated interactive communication channel you...

Why Christmas Sales Happen Sooner Every Year
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Why Christmas Sales Happen Sooner Every Year

You’re still wearing shorts, baseball postseason is heating up, and there may be one more boat ride on the lake left. But inevitably about this time when you need to do a little shopping, your favorite department store is already devoting an entire wing of the store to Christmas items like lights, decorations, and even...

How High Value Direct Mail Can Increase Response Rates
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How High Value Direct Mail Can Increase Response Rates

NextPage publishes a magazine called Connect, mailed to over 4,000 individual marketing leaders 6 times a year. In a recent issue, we wanted to do something special, something that really showcases how creative you can get with high value, personalized direct mail. Personalized direct mail, or variable data direct mail, uses unique content specific to each...

Posted by October 5, 2017June 19, 2019
4 Reasons Why Virtual Reality May Be Your New Marketing Channel
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4 Reasons Why Virtual Reality May Be Your New Marketing Channel

The term “virtual reality” has been around for a long time; used extensively as a plot device in such movies as The Matrix and Lawnmower Man and in a range of video game headsets like the Sega VR. Virtual reality has reached the masses in recent years in the form of headsets paired with smartphones...

5 Business Hacks to Attract New Customers
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5 Business Hacks to Attract New Customers

There are a few different things you can do to your business that are proven to help your business and make it visible to more potential customers. Use Social Media to get to connect with potential customers Online marketing plays a vital role in this contemporary era. In our new digital age, social media marketing...

Telemedicine is Here, But is it Being Marketed Correctly?
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Telemedicine is Here, But is it Being Marketed Correctly?

Doctor appointments take a good chunk of time out of your day. When you are legitimately sick and need to have tests done, going to the office in person is a must. But what if you have a minor issue that the doctor can solve in a few minutes? Maybe you just need a new...