by Gina Danner | Aug 18, 2022 | Blog, DIRECT MAIL
Marketing automation has become a powerful tool for businesses looking to connect with customers as well as save time and money on manpower. The growing ability to easily connect with consumers in a quick manner through online marketing platforms has proven to have a... by Admin | Apr 26, 2021 | Blog, DIRECT MAIL, MULTI-CHANNEL MARKETING
Report shows effectiveness of direct mail. You might be six feet away from your customers, but that doesn’t mean that you can’t engage with them. Digital communication channels have been paramount, but overcrowded. That’s where print steps in. Direct... by Admin | Sep 14, 2020 | Blog, CAMPAIGN MANAGEMENT, DIRECT MAIL, PRINT, STRATEGY
When the world has moved to more of a digital centric ideology, how do you cut through the clutter? You go old school. That’s right, ink on paper cuts through the digital landscape and reaches recipients. What’s more old school than the catalog in the... by Admin | Feb 18, 2020 | Blog, DIRECT MAIL, Marketing, STRATEGY
Direct mail works. Think about it. In today’s over-saturated digital landscape, are people really reading your digital direct marketing pieces? We’ll wait. Okay, now printed pieces. That’s a whole different ballgame. Sending a personalized piece in the mail is going... by Admin | Sep 20, 2018 | Blog, DIRECT MAIL, DIRECT MARKETING, VARIABLE DATA PRINTING
Have you ever received a generic piece of mail that made you feel like one of the masses? It might say something like “Dear Homeowner” or “Our Neighbors At”. On the other hand, have you received mail that included your name and an offer related to something you are... by Admin | Jun 28, 2018 | Blog, DIRECT MAIL
With millennials poised to become the dominant force in the economy, companies must learn how to reach this demographic. US consumers ages 18 to 34 engage with brands far more extensively than their older counterparts. It’s natural to assume this generation is...
