Adaptability makes the world go ‘round, and until recently, our industry has taken this quick evolution in stride and rolled with the punches. The print medium, though very traditional, is changing its role within society to stay relevant as a marketing format.The...
Hospitals have a primary goal of increasing patients’ outcomes, but for that to occur, it takes many people with different micro goals working together. Internal and external communications from multiple departments are constant. It is crucial to maintain brand...
We provide three creative ways to improve bank visit satisfaction and customer retention by utilizing print marketing materials to help effectively address niche problems, working with a bank printing partner who can quickly offer complete kit solutions under one...
Are you constantly forwarding sales sheets to staff because a sales rep can’t find what he saw one time about your biggest product? Do you regularly see old marketing literature in an account manager’s office? These inefficient processes (and poor brand...
As it continues to diversify its products and services, the commercial print industry sees increased demand for expanded products, including large or wide format printing and large-scale printing. More affordable than alternate options, large/wide format printing, and...
With most Americans spending much of 2020 – and 2021 at home due to COVID-19 and the resulting pandemic, getting the mail became more exciting than ever before. Many companies took advantage of this captive audience, and thus direct mail marketing increased by...
